Wow…that must be incredible!

Last Thursday, I had the opportunity to join one of the most interesting marketing calls I’ve ever been a part of. And there’s a great learning from it that I had to share with you. Evan, a private practice dentist located in Georgia, reached out to me the week prior...

Isn’t this a bit misleading?

Imagine that your website and SEO provider came to you and told you that you’d just had a phenomenal month as traffic to your practice’s website was up an incredible 1,200 hits, or in other words, up over 1,000%. You’d be really happy, right? And you’d call that a...